Digital Culture Group Develops Tool To Prevent Offensive Ads
Digital Culture Group aims to stop ineffective or offensive ads before they ever go live by preemptively determining what will resonate with – or push away – an audience.
Edition of Tuesday, November 3, 2026
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Google Outperforms ChatGPT In US Ad Revenue
Data finds ChatGPT ad visits brought advertisers a fraction of paid search's revenue per visit in U.S. traffic, and most saw no sales from them.
Creative
Express unwraps holiday campaign to build on brand metric gains
CMO Joe Berean explains how “Holiday, Hamlin Style” was inspired by the organic social engagement of the retailer’s spring campaign.
Search
Ad Tech Briefing: Google’s AI-reckoning
Google's Q3 earnings reveal AI Mode’s impact on search advertising growth, plus ongoing diminishing returns from ad tech.
Creative
Meta delays commercial terms update indefinitely
The company's upcoming commercial terms of service update has prompted regulators to seek more insight into the specific details.
Programmatic & TV
Netflix Names Darshan Kantak Vice President Of Ads Platform
Kantak will have oversight of the advertising product, engineering, and data & insights teams.
Search
Google Tests Blue Website URLs In Sponsored Results
Google is testing blue website URLs on sponsored results instead of the usual black, the latest in a long run of small styling tests on ads.
